a highly experienced, techno-commercial consultancy set up in 1995 offering
high quality services to manufacturing industry. The company specialises in
the chemical, plastics and associated industries and provides a service to
all other parts of the industrial and professional services market.
offer a range of marketing services from technical marketing research through customer satisfaction and positioning research to facilitating marketing audits, strategic planning, expert witnesses and acquisition support. The company's watchword is "actionability" and all the projects are aimed to have an impact on strategy.
We are committed to providing you with customised solutions. Our techno-commercial background and expertise enables us to fully understand the context of your problems and to maintain the "action orientation" that is a key feature of our work.
The consultancy services include:
is positioned to fill the gap that exists between basic market research companies and management consultants. By mixing high quality marketing research with affordable strategic planning expertise, all provided by experienced staff, we can give you actionable results and strategic options. So, as well as classic marketing research, we can help you to define your "Battleground"; set up a new marketing department; assess your acquisition candidates; audit your existing set up and help to refocus it; train your people in marketing research/ competitor analysis and provide a comprehensive business planning support service. We also have the "Competitor Awareness Process" one of the most advanced competitor analysis techniques that is available anywhere. Using these and our unique planning tools we can help you to move forward as an organisation to carry out your strategy.
We work closely with a variety of mostly "blue chip" clients on detailed technical and strategic projects and are familiar with the demands and standards required to satisfy this audience. The projects cover Europe, the UK and North America.
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373, London Rd